The Art of Building a Strong Investor Relations Program

The Art of Building a Strong Investor Relations Program

Investors have sought opportunities to invest in real estate for decades because of the asset class’s reputation for generating passive income and long-term appreciation, producing performance uncorrelated to public equity markets, and having attributes that make it an inflation-resistant investment.

Four Tactics for a Successful Multifamily Real Estate Marketing Plan 

While there is a multitude of tactics to use when creating a strategy for multifamily property marketing, some strategies offer a higher ROI. For example, optimizing the property’s website for search engines, maintaining a strong social media presence and creating a sense of community through events and activities.

Real Estate Metrics

4 Metrics Every Multifamily Real Estate Investor Needs to Know

Investing in real estate takes experience and knowledge as not every deal offers the same opportunity to deliver ongoing cash flow and long-term returns. Knowledgeable real estate investors have robust underwriting processes in place to be able to effectively evaluate a market and deals. Our latest article discusses four metrics we believe every multifamily real estate investor should understand before investing.

Investment Due Diligence

What Ever Happened to Due Diligence?

The end of 2022 has taken professional investing’s reputation on a rough ride. Hardly a week goes by without prominent headlines that highlight the epic implosion of yet another high-flying, over-hyped company. Why do so many highly-experienced investors fall for the hype? How can these smart people get duped by “visionaries”? Let’s learn from these cautionary investment tales and consider the vital role of due diligence.