While there is a multitude of tactics to use when creating a strategy for multifamily property marketing, some strategies offer a higher ROI. For example, optimizing the property’s website for search engines, maintaining a strong social media presence and creating a sense of community through events and activities.
After assembling a business plan for a multifamily investment and completing the underwriting, it’s time to begin monitoring performance. Keeping a close eye on reporting for the asset will aid in measuring the health of the investment.
Multifamily real estate owners have the ability to increase cash flow and, ultimately, the NOI by increasing income or decreasing costs. There are many approaches an owner can take that will form each property’s unique business plan.
We are thrilled to introduce our monthly LinkedIn series called ‘Lunch with Lucern,’ where we will spend 20 minutes shedding light on multifamily real estate investing.
Investing in multifamily real estate requires careful consideration and thorough due diligence to ensure the investor understands the sponsor’s experience and track record, that the type of investment is right for their investment goals, and that the properties will be actively managed during the investment period.
In Lucern Capital Partners’ Annual Outlook 2023, Frank Forte shares his views on the general U.S. economy and the real estate market.
Real estate investing has an exciting allure. High-flying executives boarding planes to evaluate potential real estate investments, brokering lucrative deals, and then riding off into the sunset. Sounds exciting! What people don’t see is all the hard work and diligence that goes into managing the property before it is sold at a (hopefully) significant profit.
Insurance is a necessary expense whether the policyholder is a renter looking to cover his personal belongings or a multifamily property operator interested in protecting his investment. In this article, David Hansel discusses the four types of insurance he believes every multifamily property owner can’t be without.
The end of 2022 has taken professional investing’s reputation on a rough ride. Hardly a week goes by without prominent headlines that highlight the epic implosion of yet another high-flying, over-hyped company. Why do so many highly-experienced investors fall for the hype? How can these smart people get duped by “visionaries”? Let’s learn from these cautionary investment tales and consider the vital role of due diligence.
During the past year, the stock market has taken investors on a wild rollercoaster ride. Although no single path exists to circumvent market downturns completely, smart investors have discovered safe havens that reduce exposure to market volatility. This includes multifamily real estate, which generates passive income to help investors ride out the market rollercoaster.